About
Max Friar is a business broker of the well-known Calder Capital business brokerage company who helps people sell their business in IN and nearest regions. In order to sell businesses we use a 4-pronged approach: 1. Advertise where buyers are looking - listing websites, industry websites/trade magazines. 2. Market directly and confidentially to buyers. We will make hundreds of call and send hundreds of emails to qualified strategic buyers in your industry. 3. Market to our existing based of over 25,000 qualified buyers and professional advisors. 4. 60-day analysis and re-launch if the above steps to do not work. We are constantly looking for ways to improve based on feedback from business buyers. We are committed to sharing the truth with our clients so that they know where the market is at all times. Max has a passion for entrepreneurship, technology, internet marketing and personal development. As the owner of two small businesses, he understands the strategic (vision/planning) and tactical (daily “fires”) challenges that small businesses face. He brings energy, focus, creativity and unique ability to create order out of chaos. These abilities have been essential to Max’s success over the past 10+ years. Max specializes in new business development, designer of marketing initiatives, lead negotiator, and project manager for both sell-side and buy-side engagements. He is a summa cum laude graduate of Alma College where he majored in International Relations and became the college’s first Fulbright Scholar. Max resides in Grand Rapids with his three children.